Global Brand

Since 2006, including two rebrands, we have helped Smith+Nephew and their partner agencies to develop and implement some of the most creative and extensive brand changes seen in the medical sector.

From signage and corporate interiors to event booths and environmental branding, we are proud to have helped shape the Smith+Nephew brand landscape.

Smith&Nephew Project Impact Statement
  • Smith&Nephew Building Sign
  • Smith&Nephew Office Sign
  • Smith&Nephew Close up Sign
  • Smith&Nephew Office Sign

We have worked with many of Smith+Nephew’s brand agencies including Superunion and Wolff Olins and from day one we have fused their creative vision with the real site need and Smith+Nephew’s budget parameters.

Today we take that agency brand vision and use it to develop, design and implement modular branding systems that can be easily applied to any existing or new interior space.

“Fundamentally the modular interior branding system gives Smith+Nephew all the control they need to ensure their brand touches every building, every space and every person, no matter where they are or work.”

Harkess-Ord Marketing Director

Benefits Included:

  • Project scenario planning & budgeting models
  • Global brand audit (110 sites)
  • Brand agency technical support
  • Alternative supply chain value engineering
  • Sign family design & development
  • Environmental interior system design & development
  • Global product procurement
  • Global manufacture & install