MasterCard

Harkess-Ord has been working with MasterCard since their rebrand in 2006 to develop signage and wayfinding across their corporate network of more than 75 offices in 30 countries.

We have been retained to lead the creation of employee and visitor-facing brand experience systems as part of the refurbishment of the organization’s global offices and regional headquarters.

  • MasterCard Environmental Branding
  • MasterCard Environmental Branding
  • MasterCard Environmental Branding
  • MasterCard Environmental Branding
  • MasterCard Environmental Branding

  

Harkess-Ord has been working with MasterCard since their rebrand in 2006 to develop signage and wayfinding across their corporate network of more than 75 offices in 30 countries. We have been retained to lead the creation of employee and visitor-facing brand experience systems as part of the refurbishment of the organization’s global offices and regional headquarters.

  

In addition, we produced a complete set of guidelines to steer all future brand implementation activities, which include signage, wayfinding and workplace branding elements.
 
We are now MasterCard Worldwide’s lead for signage and environmental branding, ensuring a cohesive and globally-aligned brand.

Benefits Included

  • Centrally controlled brand management program
  • Consistent global brand application
  • One touch point for all brand solutions
  • Improved time and cost efficiencies