20/10/2011
Digital Window for Interbrand’s 100 Best Global Brands 2011


Following last year’s highly successful 100 Best Global Brands 2010 multimedia window display that we completed for Interbrand, Harkess-Ord was invited to create and deliver a revised treatment for 2011.

The new concept included full block-out vinyls as a pre-launch teaser, with dynamic window graphics installed for the reveal on launch day. Focusing on the shift towards digital media, the new 2011 solution features a QR code for smart phones, together with digital technology to highlight key messages and statistics taken from the 2011 results.